As bloggers, we all know the importance of a good title. The title is the first impression that any reader has of your blog. If your title isn’t interesting enough, readers may skip it and move onto the next in the list. But what if we told you that creating a title that stands out from the rest and ranks high on Google isn’t as difficult as you may think? Here are five fail-proof tips that can help you craft a title that grabs attention and ranks high on Google.

1. Use Numbers

Numbers add credibility to your title. They allow readers to know exactly what they will be getting and can even help increase click-through rates. For example, “5 Easy Ways to Save Money” is much more enticing than “Ways to Save Money.” Use numbers in your title to create a sense of structure and organization in your blog.

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2. Utilize Strong Keywords

Strong keywords are the backbone of any good title. By using the right keywords, your blog will be more discoverable. Do some keyword research before creating a title to ensure that your title will attract the right audience. Use long-tail keywords and their synonyms throughout the post to avoid excessive repetition.

3. Keep it Short and Sweet

Long titles can be overwhelming and confusing to readers. Keep your title under 70 characters to make it easier for readers to quickly scan and understand. Shorter titles can also be easier to remember and share on social media.

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4. Create a Sense of Urgency

Creating a sense of urgency in your title can motivate readers to take action. Words such as “now,” “today,” and “limited time” can create a sense of urgency and encourage readers to click on your blog.

5. Use Emotional Triggers

Emotions are a powerful tool when it comes to creating a title that grabs attention. Use emotional triggers such as curiosity, fear, or excitement to entice your readers. For example, “Don’t Miss Out on the Amazing Benefits of Aromatherapy” is much more effective than “Benefits of Aromatherapy.”


1. Why are keywords important in a title?
– Keywords are important in a title because they help your blog become more discoverable and attract the right audience.

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2. How many characters should a title have?
– Titles should be kept under 70 characters to make it easier for readers to quickly scan and understand.

3. Can numbers really increase click-through rates?
– Yes, numbers add credibility to a title and can help increase click-through rates.

4. What emotional triggers can be used in a title?
– Curiosity, fear, and excitement are common emotional triggers used in a title.

5. Should a title be long or short?
– A title should be short and sweet, under 70 characters, to make it easier for readers to quickly scan and understand.

6. How can urgency be created in a title?
– Using words like “now” or “limited time” can create a sense of urgency in a title.

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7. Should long-tail keywords be used in the title?
– Yes, using long-tail keywords can help avoid excessive repetition and attract the right audience.


Titles are a crucial aspect of any blog post. By following these five tips, you can create a title that grabs attention and ranks high on Google. Utilize keywords, numbers, and emotional triggers to make your title stand out from the rest. Keep it short and sweet, and create a sense of urgency to motivate readers to take action. Remember to always keep your audience in mind when crafting your title. What would they want to click on? Lastly, don’t forget the human touch in your blog post and end it with a call-to-action! Happy blogging!

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